Fall 2024: European, African, and Asian Adventure

RRM 101 Hospitality and Event Industry [CRN 76737]

Overview of Course

This course aims to give students a fundamental understanding of international hospitality, event management, and operations. It offers an overview of the historical perspectives of globalization in tourism and the hospitality sectors, including hotels, resorts, gaming, restaurants, food service, cruise, and event planning. Students will explore the emergence of international hotels, resorts, and restaurants at each port, their classifications, and standards. The course will cover cultural diversity, marketing, operations, human resources, global competition, politics of travel, and trends in international hospitality projects. By the end of the course, students should be able to develop a comprehensive understanding of the forces influencing international tourism, hospitality management, and the event industry, as well as career opportunities.